A Journey of Flavour and Innovation

Dear ShimlaRed Community,

We hope that you are healthy and happy when you receive this newsletter. We are happy to share the fantastic trip we’ve been on as we look back on the last three months. It’s been a frenzy of activities and triumphs, from addressing the tomato price increase in India to celebrating our country’s independence, taking part in Anu Food India 2023, and preparing for Anuga 2023 in Germany.

Tomato Prices Surge – ShimlaRed to the Rescue

India’s tomato prices shockingly increased in June and July. Consumers were shocked by this unexpected rise. ShimlaRed Tomato products, however, became the glimmer of hope. The delight of tomatoes remained within our valued clients’ grasp because of the affordability and accessibility of our selection of tomato puree, paste, ketchup, and sauce. We take great delight in being able to deliver top-notch tomato products under difficult circumstances.

Independence Day Celebration

In August, India commemorated its 75th year of independence. We at ShimlaRed enthusiastically observed this historic occasion. We are really proud to live in a nation that values liberty, diversity, and unity. Our team remembered the spirit of liberty and reiterated our commitment to utilize our goods to advance the nation.

Anu Food India 2023 – A Grand Debut

In August, we set our sights on Anu Food India 2023, an important event in the food industry. It was our first-ever appearance, and we were determined to make it memorable. With great enthusiasm, we showcased our wide range of products and connected with fellow food enthusiasts. We received a warm response from the visitors and received appreciation for our tomato-based delicacies.

Serving Delicious Delights at Anu Food India

We actively participated at Anu Food India from September 7 to 9. We provided our visitors at the exhibition with a memorable culinary experience in addition to presenting our products. The finest ShimlaRed tomato products were used to prepare mouthwatering dishes including tomato soup, red sauce pasta, and tomato rice that we presented. When people enjoyed our goods, we were happy to see their happy faces.

Upcoming at Anuga 2023 in Germany

As we step into the crisp embrace of October, we’re thrilled about our first appearance at Anuga Food Fair 2023 in Cologne, Germany. One of the largest food trade shows in the world, Anuga offers a fantastic chance to interact with the world’s food sector. We are all set to present our selection of premium tomato products and build a name for ourselves on a global scale. We look forward to bringing you the freshest updates from this international event.

Diving into Ready-to-Eat and Ready-to-Cook

ShimlaRed strives to diversify and innovate its product line continually. We’re thrilled to announce that we will be entering the ready-to-eat and ready-to-cook food market in the upcoming months. Although we are still in the preparation phase for our ready-to-cook and ready-to-eat gravies, including bhuna masala gravy, butter chicken gravy, tomato gravy, and more. We’re about to take your cooking experience to another level with our upcoming range of products, which will make cooking convenient, and delicious.

Stay Tuned for Surprises

Stay tuned for more news and announcements, as we can’t wait to share them with you. We appreciate you being a member of the Shimlared family. We are very appreciative of your support and belief in our goods. We’re driven by a desire to make you happy, and we’re dedicated to providing the best tomato-based culinary experiences.

Warm regards,

The ShimlaRed Team